Vicky White

Why ‘Google My Business’ is important

What is Google My Business?

If your not familiar with Google My Business then you’ll be pleased to know it’s a unified interface designed to make life easier for local businesses as well as brands to be better found within Google. You may find that your business doesn’t appear for relevant searches in your area so to maximise how often your customers see your business in local search results, complete the required information within Google My Business.

Google My Business connects

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March 2016 Newsletter: Marketing Tips

2016 Marketing Tips

Put a Spring in your step when it comes to marketing your business in 2016!

With the Christmas break now a distant memory and with Spring on the horizon you might be thinking about how to boost your marketing strategy in 2016. What can you do to keep in touch with your existing customers and what more you can do to gain new customers?

We’ve channelled our collective Marketing expertise to bring you some great articles this season to ensure you are at the top of your game when it comes to marketing your business in 2016.

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8 Social Media tools you need to know in 2016

Social MediaSocial media has changed the way we communicate and has created an opportunity for businesses to  connect directly with their audience and customers, helping to increase engagement as well as build and maintain relationships.

One of the reasons why small business owners find social media challenging is the thought of having to navigate through the fast-paced world of social media and not have the time to commit. With these useful tools you can save time and also increase your social media

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2016 Email Marketing Trends

Email Marketing2016 is the year which brings fresh challenges to marketers and business owners who want to keep up with trends in the industry and continue to run successful email campaigns.

This year, email marketing will become more focused on the end user by providing a more customer-centric experience. After all isn’t that what we want? Recipients of our emails to receive them at the right time, find our emails informative and interesting and most of all relevant?

Some of my predictions for

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Why blogging helps to increase your online presence

What is Blogging?

A blog is a web-based journal which enables you to share your interests, passions, ideas and thoughts on any topics that you care about.

How can blogs bring in business?

Blogs are picked up by Google and other search engines through content, keywords, photos, video and links. Blogs can make a significant difference to your business as they increase your companies online presence, helps your website to rank higher in search engines and shows you are an expert in your field

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Social Media sites your company should not avoid

social-media-outsource-pa

We’ve listed the best Social Media sites your company should not avoid when it comes to running and growing your business:

Twitter

Twitter enables you to send short messages of 140 characters to your followers, these messages are called Tweets. Within your tweets you can add relevant links which should link back to your website. Your followers receive these messages in their timeline enabling them to share your messages with their followers. There are over 200,000,000 active users on

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Outsource PA Services feature on Marlow FM

Did The Beatles songs include secret messages about social media and why use Google+?

Vicky White, Director at Outsource PA Services speaks to Mark Harris and Mike Duckett in an interview live on Marlow FM talking social media and the benefits to businesses.

Even though social media was non existent in the Beatles days we thought we would have a play with their lyrics and look at how they relate to social media today.

It’s been a while since this interview aired but I thought it would be good to share with our readers as there are some useful social media tools and tips which

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Why you should outsource a PA for your business

busy-businessman-outsource-pa-pa-servicesDo you find you simply do not have enough hours in the day and could do with some extra help, but can’t afford the costs of a full time employee?

Many businesses find that by outsourcing a PA they avoid all the overheads of employing a full time PA and still get a professional and efficient service. You get the flexibility of only paying for the work you need at an hourly rate and many Virtual PA companies do not have long contracts.

When you use a freelance PA you can also get the added

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10 jobs you can outsource to a Virtual PA

Not sure how a Virtual PA can help manage and grow your business? Take a look at our list of some of the jobs you can outsource:

Managing your social media – for social media to work for your business you should be actively using it every day. Having your Virtual PA take control of your social media for you will enable you to focus on the running

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